Urbanears

"Urbanears is a brand new headphone brand out of Stockholm Sweden. Packaging has been of great importance to us in order to emphasise us a new thinking brand in the world of electronics. We launch with two models, both available in 14 colors and the packaging follows the same colors. The packaging concept aims to be an enhanced experience and much effort has been put into the folding. Also important has been minimizing size and sticking to one material and still holding the product in place. The final product is all paper and width x height measures a mere 15 by 15 cm. We're real happy with it."

Vital Oils

Designed by Turner Duckworth.

Jergens Fine Liquid Hand Wash

"In the fall of 2006 Brand & Tonic Inc, was approached to repackage Jergens fine liquid hand wash. Recognizing a significant opportunity to revitalize one of the home and beauty industry's oldest and most trusted brands, the challenge was to create a sophisticated, contemporary look and feel that people would proudly display on their sinks and counter tops while staying true to the Jergens brand."

Waitrose Condiments

"The brief was to create a cohesive identity for a range of classic condiments. The design had to be clearly differentiated and appropriate for the table. A silver spoon carries the key ingredient as opposed to the product itself. This clearly differentiates each condiment while creating a taste expectation."

Designed by Lewis Moberly.

Storyville Coffee

Cozy packaging, designed in-house, for Storyville Coffee:

"To us, Storyville is not just coffee. It is a ritual. An experience that inspires and uplifts. We wanted every piece and part that the customer interacts with to reflect and enforce this. We also felt strongly that doing it in-house would enable us to lay a foundation for the brand that would be priceless."

LOVE ROB